Industrial Water Cooling (IWC) and affiliated AS Cooling Technologies India (ASCTI) have officially joined the NEXT COOLING SA family, a member of Nooter/Eriksen. The union shares a vision of excellence, growth and a commitment to delivering advanced cooling solutions to general industry – including the mining, minerals processing and power generation industries.
A new challenger brand
This new united front of combined capabilities strengthens competitive position, capitalises on a diverse portfolio of worldclass projects and opens new opportunities to market field erected cooling towers, air cooled condensers, bulk air coolers and solution/slurry cooling towers in key global markets.
The brand has evolved to reflect the bold vision that defines this union, and the transformation is more than just aesthetic—it is a statement of intent.
The refreshed identity embraces dynamic colours and shapes, symbolising the perfect harmony between stability and innovation. Stability, represents deep-rooted expertise, proven reliability and industry leadership; while innovation, signifies a relentless pursuit of progress, cutting-edge solutions and the ability to challenge the status quo.
The union emphasises, “Our new visual language is an embodiment of who we are and where we are headed – a future driven by transformation, impact and global leadership.”
With a well-established presence in South Africa and Australia through IWC and in India through ASCTI, the group brings decades of expertise and a strong reputation for delivering advanced, reliable industrial cooling solutions to industry.
Source: supplied by IWC