Every Tuesday, Mining and Technical Exhibitions (MTE) will be sharing helpful hints on how exhibitors can make the most from expos. The tips are courtesy of Gavin Sharple’s book, How to Make Money on Exhibitions.

This week’s tip: Never do a job without the correct tools

When exhibiting, ensure that all personal and professional equipment is on the stand. The right ‘tools’ can include personal items, as well as professional equipment.

Tools

1.     Personal items

    • Lead forms – Personalised for your product.
    • Name tag – Visitors need to know who they are speaking to
    • Stapler – staple visitors cards to lead form to save time
    • Erasers – makes it easier to correct mistakes when writing in pencil
    • Stationery – pens / pencils / erasers. (important hint: Take spares!)

2.     Professional equipment

    • Computers
    • Cash registers
    • Credit card machines
    • Samples
    • Brochures
    • Chairs
    • Tables
    • Calculators
    • Order forms
    • Business cards

Find more useful information which includes tips, safety hints and case studies from the book. Visit https://www.gavinsharples.co.za/book-how-to-make-money/ to get a copy.

How to Make Money on Exhibitions

Image credit: Peter den Hartogh


Gavin Sharples - international motivational keynote speaker, author and humoristAbout author

Gavin Sharples is an international motivational keynote speaker, author and humourist. He speaks on matters that relate to the individual and how the individual can and does affect the success of a company, with a focus on change, action and truth.

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